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Agency · Retainer

Agency Retainer Agreement

Define the terms of an ongoing agency engagement.

No credit card required · Free to download
4.8/5 on G2 · Trusted by 1,600+ agencies

MOU Template

Engagement Terms

The ongoing engagement terms and duration.

This template also covers:

  • Retainer Details
  • Deliverables
  • Reporting
  • Renewal
  • Payment

What is a Agency Retainer Agreement?

An agency retainer agreement defines the terms of an ongoing agency engagement with monthly fees.

An agency retainer agreement is a document that outlines the terms of an ongoing agency engagement, covering monthly fees, deliverables, availability, and renewal conditions.

  • Used for ongoing agency work
  • Typically 3-5 pages
  • Renewed monthly or quarterly
  • Defines retainer scope and fees
  • Covers additional work pricing

What's Inside This Template

6 structured sections, ready to fill in for your project.

1

Engagement Terms

The ongoing engagement terms and duration.

2

Retainer Details

Monthly fee, included services, and additional work pricing.

3

Deliverables

What is included in the retainer and what is extra.

4

Reporting

How performance will be tracked and reported.

5

Renewal

How the retainer is renewed and can be terminated.

6

Payment

Payment schedule and late fees.

Without a Template vs. With This One

AspectWithout a Scope of WorkWith This Template
RevenueProject-based revenue onlyGuaranteed monthly retainer revenue
ScopeNo defined scopeClear scope and additional work terms
ReportingNo reporting commitmentDefined reporting cadence and metrics

Who This Template Is For

Built for the people who actually write and send scope of work documents — here's why it fits each of them.

Creative Agencies

  • Secure ongoing work
  • Define monthly fees
  • Set clear expectations

Freelance Designers

  • Scale to retainer
  • Set availability
  • Define scope

Project Managers

  • Plan ongoing work
  • Budget monthly costs
  • Track deliverables

Startup Founders

  • Secure agency capacity
  • Budget predictably
  • Define scope

Marketing Teams

  • Secure ongoing support
  • Budget monthly
  • Define deliverables

Product Teams

  • Secure ongoing services
  • Budget monthly
  • Define scope

How to Use This Template

1

Fill in party details

Add agency and client names.

2

Define retainer terms

Set monthly fee, services, and additional work rates.

3

Set deliverables and reporting

Define what is included and reporting cadence.

4

Send for signature

Save to Taskip for e-signature.

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FAQs — Agency Retainer Agreement

What is an agency retainer?

An agency retainer is an ongoing engagement where a client pays a fixed monthly fee for a defined set of agency services.

What should an agency retainer include?

At minimum: monthly fee, included services, additional work pricing, reporting, renewal terms, and payment schedule.

Is this retainer template free?

Yes, free to download and customize. Save to Taskip for e-signature.

How do I price an agency retainer?

Consider your team costs, expected hours, overhead, and the value of guaranteed monthly revenue.

What happens if we exceed retainer scope?

The template includes provisions for additional work at a predefined rate beyond the retainer scope.

Agency Retainer Agreement — free to download, no credit card required